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Title:Podcast Scripts: Benefits and How To Write Them

Make a free landing page for your podcast with Podpage: www.podpage.com/?via=podcastfun Find AMAZING freelancers on Fiverr: www.fiverr.com/s2/6714c58fb3 Today we’re talking about scripting your podcast. Should you do it? How do you do it? Are there rules or guidelines for writing a script for your podcast? We’ll get to all of that...but first, I’m going to put you on the hot seat. If you’re a podcaster I’m curious about how you got started. Did you do a little online research and then start buying equipment? Did you have help? And in particular, did you take an online course? Last summer I published a podcasting course, which actually we just published to our YouTube channel at Market Street Media...and when I was putting it together I wanted to give you something that would literally walk you through the steps of getting a podcast published. In that course I made, I share my screen while I set up an Anchor account, record a trailer, make a logo, and edit audio in Audacity. But I always want to learn from the best, and if there’s a podcast course out there that absolutely rocked your clock I definitely want to know about it. Over on Instagram I’m going to share a post that says “Did a podcasting course rock your clock?” where you can jump in and tell me what’s up. Alright, now let’s talk about scripting for your podcast. Where do you land on writing a script before you record your podcast? I’ve had clients here in my podcasting studio who do it both ways. Some come in with detailed, almost down to the word, scripts. Others come in with a loose outline. And others just hit record and see what happens. As a best practice, I think it makes sense to put together a game plan for every episode. Just the process of putting together a script, even if you don’t stick to it very well, will improve your content. But let’s talk about a few benefits of putting together a script for your show: Writing a script keeps your content clear and concise For some people, it’s easy to ramble or get off on a tangent. That’s okay in small doses, but your listeners might not love it. Saves you time during editing If you lose your train of thought, your script will get you back on track (possibly without needing to even edit) Without a script, fixing long pauses, re-starts, and other hiccups can be a headache. Helps you say what you mean and mean what you say Some people (myself included) can express themselves much more effectively and accurately through writing rather than speaking. With a script, you can ensure you’re saying what you truly intend to say. Scripting saves you from ums, ahs, and filler words We’ve all had those cringe moments where we listen back to what we thought was a pretty articulate conversation and we discover the horror of all the filler words we use. Yes, I’m looking at you “So” and “Kinda” Scripts are killers for fillers. Easily repurpose your content into other formats Written words are the backbone of creative content. Once your ideas are down on paper (or in a Google Doc) it’s easy to turn that writing into blog posts, Instagram posts, LinkedIn posts, and more. If you script ahead of time, you don’t have to spend as much time going back and transcribing your show. Those are a few of the benefits of scripting out your podcast episode before you record. Now let’s talk about how to script your episode. If you simply google “podcast script template” you’ll find lots of examples, and I’ll share an example over on our website at podcastingforfunandprofit.com But here’s the general format you might want to use: Right at the top is a great place for a SPONSOR MESSAGE if you’ve got one. Next, you want to quickly introduce who you are and what the topic of the day is. After that, a little music jingle or audio branding is good. Next, you can offer a little longer explanation of the episode and maybe tease a little bit about your guest. This is also a good time to share any housekeeping updates about the podcast or something that’s new with you. Now you can get into the meat of your episode, and start rolling out your main topics. For each topic, introduce the big idea and then write a few bullet points to help your conversation. A few ideas for solid bullets for each topic would be: a few supporting quotes or pieces of data. If you’re talking with a guest, you can throw in something your guest has posted or written and have them respond. Once you’ve worked through your topics or your interview, think about inserting a brief wrap segment. In this segment you can share a big takeaway and deliver a call to action for your listeners. This is also a good place to tease your next episode. That’s about it. And again, this scripting can be as simple as writing a few keywords on a post it note, or you can do what I’ve done here and literally write out a script word for word. The trick is to do what works best for you and to do what’s going to provide the best service to your listener.


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